
01 / 05Conceptual fragrance project2025
Maison Eleusis
- Project
- Conceptual fragrance project
- Year
- 2025
- Disciplines
- CGI & 3D / Art direction / Motion / Visual identity
- Format
- Identity / CGI / Film
- Attribution
- Brand direction, product imagery & CGI — Sacha Wicky
A fragrance world shaped through light, glass and marble. Brand direction, product imagery and CGI for a conceptual luxury perfume house.
Maison Eleusis is a fictional luxury fragrance project. Sacha Wicky developed its brand direction, product visuals and 3D renderings, combining lighting, materials and motion. The work was made with Cinema 4D and Redshift. It is presented as a conceptual study.
The film
00:22 / 16:9 / Sound on play
01The object, imagined.
Glass holds the colour. Marble gives the object its weight. A fragrance identity built around the tension between the two.
02A family of materials.
Five fragrances, five surfaces. The visual identity extends from the bottle to the packaging and the wider image world.
03The complete visual language.
Typography, material direction and packaging are considered together, as parts of one sensory aesthetic.
04A closer look.
Product compositions and still frames carry the image beyond the film.
Additional film versions (02)
Additional cuts and the version previously published in the personal portfolio.